Project Overview

Dalum Papers, transitioning from a paper supplier to a national stationery brand, seeks to establish itself as a leader in sustainable practices within the Indian subcontinent. With a commitment to environmental preservation, Dalum aims to differentiate itself through the use of 100% recycled paper in its products and a unique brand identity reflecting its philosophy of ecological stewardship.

Problem Statement

The degradation of Earth’s biodiversity and the unsustainable exploitation of natural resources pose significant threats to our planet’s ecological balance. As a result, there is an urgent need for companies to adopt sustainable practices to mitigate environmental damage and preserve our natural heritage for future generations.

Our Approach

Drawing inspiration from Dalum Papers’ commitment to sustainability and environmental preservation, our approach involves crafting a brand narrative that aligns with their philosophy. By leveraging our previous experience in developing Dalum’s identity, we will create a series of notebooks with illustrations symbolizing regeneration, utilizing a single continuous line technique. Through innovative design and a focus on recycled materials, we aim to reinforce Dalum’s position as a champion of sustainability in the stationery industry.